There are countless online sites and streaming channels that contain inappropriate content. This kind of content comes by freely and is easily accessible – even to children, with no online supervision or protection.
When inappropriate content like this is consumed by kids, it really it affects them. It affects how they see the world, it trickles into their playtime and their activities, as well as their thoughts.
Vodacom, one of South Africa’s largest mobile communications companies, wanted to let parents know about the dangers of inappropriate content and tell them how their Secure Net Parental Control can block it to provide a safe space online for kids.
Through a simple online activation process, Vodacom Secure Net parental control can protect children from being exposed to illegal and inappropriate adult content.
We needed to communicate its purpose to parents, without affecting a younger audience.
